A database of your own
Clients, jobs, stock, appointments, documents — structured properly, not rows in a spreadsheet. It is yours alone; no other customer shares it.
THE STUDIO
You explain the business. It writes the software.
The studio is where your system is built and where you change it afterwards. It is not a form builder and there is nothing to drag. You type what your business needs, in ordinary sentences, and a working system comes back — screens, database, rules, live on the web. This page explains exactly how that goes, what comes with it, and the things it is genuinely bad at.
Plain language
The only skill the studio asks for
EN + BG
The studio itself works in both
Frankfurt
Where everything you build runs
€29/mo
The lowest plan that includes it
01 What it is
A conversation that leaves working software behind.
Most tools that promise software without programmers hand you a blank canvas and a box of parts, and the work of assembly is still yours — it has only changed shape. The studio does not do that.
You get a chat window and an agent on the other side of it. You say what the business needs. It asks what it has to ask, then writes the actual software — real code, a real database, a real address on the web — and puts it live. You never see the code unless you go looking for it, and you never have to.
The important part is what happens on day forty, not day one. When the business changes, you describe the change in a sentence and it is done. There is no quote, no ticket, no developer to book. That is the difference between software you own and software you rent.
WHAT YOU TYPE, AND WHAT COMES BACK
| "I need to see which invoices are unpaid." | A screen listing them, oldest first |
| "Add the car's registration number." | The field, in the form and the list, on existing records too |
| "Email me a summary every Monday at eight." | A job that runs whether or not anyone is logged in |
| "Clients should book their own appointments." | A public booking page and a confirmation email |
None of these are settings that happened to exist. Each one is written for your system when you ask for it.
02 How a change actually happens
Five steps, and four of them are the studio's.
This is the loop for the first build and for every change after it. The first one takes longer because there is more to say, not because the process differs.
Nothing about it requires you to learn a tool. If you can explain your business to a new member of staff, you can explain it to the studio.
01
You describe it
In your own words, the way you would say it out loud. "We take bookings by phone, write them in a diary, and half the no-shows are because nobody rang to remind them."
02
It asks what it needs to
Only the questions that change the answer — who else uses this, what happens when two people book the same slot, what the reminder should say. Not a form of forty fields.
03
It builds and puts it live
Screens, database, rules and the address to reach them. You watch it work rather than waiting for an email in a week.
04
You use the real thing
Not a mock-up or a preview video — the actual system, with your data in it, on your phone and your office computer.
05
You say what is wrong
"The list should show the phone number." "Reminders at six the evening before, not the morning of." Each correction is another sentence, and the loop starts again.
03 What comes with every system
Nine things you get without asking for them.
You are not building a page. Underneath every system built here is the same machinery a development agency would put together for you, already wired up and already running.
01
02
Its own address on the web
Reachable from anywhere, over an encrypted connection. When you are ready it can sit on your own domain instead.
03
Screens that work on a phone
The people doing the work are rarely at a desk. What gets built is usable on the device actually in their hand.
04
Jobs that run on a schedule
Reminders the evening before, a report every Monday, an invoice run at month end — running on their own, with nobody logged in.
05
Email your system can send
Confirmations, reminders, chasing letters, the monthly summary — sent by the system rather than typed again by someone.
06
Somewhere to keep files
Contracts, photographs of the job, scanned delivery notes — attached to the record they belong to instead of a folder someone has to remember.
07
AI inside your own system
Not just to build it. Your system can read a document, sort an incoming enquiry, draft a reply or summarise a week — as part of how it works.
08
Updates everyone sees at once
Two people on the same screen see the same thing. A booking taken at the front desk appears in the back office without a refresh.
09
All of it in Frankfurt
The database, the files and the system itself run in the European Union, continuously backed up. Details are on the security page.
04 In Bulgarian, if you want it
The studio speaks Bulgarian. So can what you build.
Not a translated menu with English underneath. The studio's own interface is in Bulgarian, and you describe what you need in Bulgarian — the agent understands it and answers in it.
This matters more than it sounds. The person who knows how the business really works is usually not the person who is comfortable writing technical English, and every layer of translation between them and the software is a place for the requirement to get lost.
AND SEPARATELY
The language of the studio and the language of your system are two different choices. You can build in Bulgarian a system whose screens are in English for an international team — or the other way round. Your staff see the language they work in, not the one the software was written in.
Support is answered in Bulgarian and English, by people in the same timezone as you.
05 Where you start from
An empty page, or one of twenty sectors.
Starting from nothing works, and some people prefer it. Most do not. Opening a template for your sector means the first version already has the vocabulary of your trade in it — patients and appointments, or jobs and vehicles, or matters and deadlines.
A template is a starting point and nothing more. It is not a product you are stuck inside: everything in it can be changed, removed or replaced by describing what you want instead. Nobody's clinic runs exactly like the template, and the studio expects that.
A FAIR WARNING
The quality of what comes back depends on the quality of what you put in. "Make me a CRM" produces something generic. "We get about thirty enquiries a week, two people answer them, and we lose track once a quote is sent" produces something that fits.
You do not need technical words. You do need to say how the work actually flows.
06 What using it costs
Credits, and a balance you can always see.
Building consumes credits — a small change costs a small amount, a whole new system costs more. Your plan includes a monthly allowance and the balance is on screen while you work, so there is never a bill you did not see coming.
If the allowance runs out, nothing is deleted and no debt builds up. Building pauses, anything in your system that calls the AI itself stops answering, and both resume when the allowance resets on your renewal date or you buy a top-up. Your data stays exactly where it is and you can still export it.
WHAT YOU ARE NOT CHARGED FOR
Users. Records. Edits. Screens. Logging in. Keeping the system running once it is built. The meter is on the building, not on the using — which is the opposite of most business software, and the reason a system here does not get more expensive as it gets more useful.
07 What it is bad at
Six honest limits.
Every page like this one lists strengths. Here is the other half, because finding it out in week three is worse than reading it now.
A
It can be confidently wrong
AI output is sometimes wrong in a way that reads perfectly well. Check what it built before you trust it with something that matters, and where a decision counts, have a person approve it.
B
It does not publish phone apps
What you get is web software that works properly on a phone browser. It does not put an app in the App Store or on Google Play.
C
Messy migrations still need a person
Ten years of half-broken spreadsheets with three spellings of every client name will import badly on the first attempt, whoever does it. That is where our team earns its fee.
D
It is not a designer
What comes back is clean and consistent. If you need a brand-perfect public website with bespoke artwork, that is a different job and we will say so.
E
Some systems are barred outright
Medical diagnosis, legal opinions, hiring decisions taken without a person, biometric surveillance and more. The terms list them and the AI Act page explains where the line falls.
F
It cannot fix a process nobody understands
If the way the work flows is genuinely unclear inside the business, software will make that visible rather than solve it. Sometimes that is the useful outcome.
08 Whose it is
What you build is yours, including if you leave.
The system and the data in it belong to you. We claim no ownership of either, we do not mine your data, and we do not train anything on it. You can export it at any time, and if you go you take it with you.
Where it runs, who can reach it and what we do not have yet are all set out plainly on the security page — including the support door that lets us open your studio to help you, which we would rather name than let you discover.
READ NEXT
Security — where the data sits and who can reach it.
The AI Act — which obligations are ours and which stay yours.
Terms — the deal, in plain words.
Pricing — what a credit is and what it buys.
09 If you would rather not
Someone else can drive it for you.
Not everyone wants to sit down and describe their business to a screen, and there is nothing wrong with that. Our team will run the first build with you for a fixed fee — a conversation, a quote, a working system, your data in it, your staff trained — and then hand you the keys.
You end up in the same place either way: the same studio, the same system, changeable by you in plain language from that day on.
ONE MORE THING
This website — every page of it, the sign-up, the billing, the voice consultant you can talk to in the corner — was built in the same studio, in the same way, by describing what it needed to do.
It is a fair test of the claim: if the tool could not build something this size, we would have had to build the shop window some other way.